In the early 1990s, an Emmental man named Philippe Kohlbrenner came up with the idea of motorising his bicycle. The inventor named the first functioning electric bike in Switzerland the "Red Buffalo". In 1995, the first small series of e-bikes, the "Flyer Classic", was launched on the Swiss market. In the early 2000s, the now legendary C series marked the breakthrough of the Flyer brand's high-quality e-bikes.

Flyer focuses exclusively on electric bikes and offers a wide range of models, including city bikes, trekking bikes, mountain bikes and cargo bikes. Flyer bikes are characterised by their high quality, well thought-out ergonomics and user-friendly operation.

Flyer's electric bikes are equipped with powerful drive systems and high-quality components for a comfortable and efficient ride. The brand is known for its innovative technology, including powerful motors, high-quality batteries and intuitive operating systems.

Flyer bicycles are suitable for a wide range of uses, from daily commuting to extended tours and sporting adventures. The brand attaches great importance to comfort, safety and reliability and offers its customers high product quality and first-class customer service.